Skip to content
Corey Hiben
Corey Hiben

029 - Evergreen content, building trust, and reframing failure

Here are my 3 biggest takeaways from a functional medicine practitioner

Here are my 3 biggest takeaways from my previous episode with Ashley Oswald (opens in a new tab)

Listen to the show on your favorite platform!

Episode Description

In This Episode:

00:44
- Create evergreen content
  • - What is evergreen content?

4 Content Types

  • - Written
  • - Video
  • - Audio
  • - Images

Top 3 to consider

  • - Blogging
  • - YouTube videos
  • - Podcasting
03:50
- Building trust

3 biggest trust factors

  • - Know
  • - Like
  • - Trust

3 ways to build trust

  • - Social proof
  • - Nice website
  • - Consistently
05:56
- Reframing failure

5 ways to reframe failure

  • - breeds creativity
  • - feedback
  • - motivating
  • - resilience
  • - not final
  • - Sometimes you win... sometimes you learn...

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests does.

Enjoy the show.

Listen Next

All Episodes
Corey Hiben

Ready to Transform Your Practice with Effective Marketing?

Stop struggling to attract clients and start building the practice you deserve. Let's discuss your goals and create a custom strategy.

Get Started

No obligation. Just expert advice.