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Corey Hiben
Corey Hiben

151 - Content Creation and Storytelling Masterclass with Matt Choi and Matt Johnson

Better stories = better content.

A masterclass on storytelling and content creation with Matt Choi (opens in a new tab) & Matt Johnson (opens in a new tab).

Listen to the show on your favorite platform!

Episode Description

In This Episode:

04:30
- The 1%'ers
06:00
- Racing cars
08:00
- Bowling
10:30
- Having a hobby
13:30
- Becoming an influencer
18:00
- Storytelling
24:00
- Overlaps of business and content
28:30
- The beginning of a content journey
34:00
- Running away or running towards something
42:30
- Having an impact with content
51:00
- Dealing with haters
01:08:30
- Treating everyone the same
01:10:30
- Document don't create
01:24:00
- Rapid fire questions
01:30:30
- Be yourself and learn the skills

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests does.

Enjoy the show.

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Corey Hiben

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