What to do with your one-liner
If you don’t yet have a one-liner refer to this email.
1. Memorize It
Your one-liner (opens in a new tab) is a magical sentence that will grow your business.
It tells somebody how YOU are the SOLUTION to their PROBLEM.
Your response to “what do you do?” should be automatic.
Say it until it becomes second nature.
2. Post It
How many emails do you send a day?
100’s?
Put your one-liner (opens in a new tab) in your email signature.
While your at it, put it on your social media descriptions as well.
3. Write It
When we describe what we do in a tiny short story, like a one-liner (opens in a new tab), people listen.
Put it on your business card.
Print it on the wall of your office.
Make it the first sentence of our “About” section on your website.
The more you cast your one-liner 🎣 the more fish you’ll catch 🐟.
✌️
Until next time,
Corey Hiben
Host of The Health Hustle
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