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063 - Filling your healthcare practice with Dana Raykovich of Milk & Honey Marketing

How to fill your healthcare practice with smarter marketing.

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  • Released
  • Guest: Dana Raykovich, Milk & Honey Marketing

Dana Raykovich (opens in a new tab) of Milk & Honey Marketing (opens in a new tab) with the masterclass on healthcare marketing.

Listen to the show on your favorite platform!

Episode Description

In This Episode:

04:00
- Everything has a design
06:40
- Healthcare Marketing
09:30
- How to compete as a private practice
13:30
- Dana's personal experience with healthcare
18:25
- Get clear on who you are speaking to
24:30
- Brand guidelines
27:30
- How to stand out from your competition
30:00
- Being relatable
33:00
- What NOT to do on your website
40:45
- Trust makers and breakers
45:00
- HIPAA compliance
50:25
- What you SHOULD do on your website
53:00
- The TikTok doomsday
56:50
- ADA compliance
58:00
- Reducing the friction to connect
1:03:50
- Everything is figuroutable
1:09:20
- Rapid fire questions?
1:19:20
- Get clear on what you want

I'm Corey Hiben, your podcast host

I'm a healthcare professional turned entrepreneur on a mission to help as many people as possible to build a business that fits their lifestyle.

As somebody who has gone through the struggles of working as both a personal trainer & a healthcare professional I know the challenges of getting clients and building a sustainable business.

Now I spend my days helping health brands with their marketing challenges.

I definitely don't have all of the answers but I'm willing to bet that one of my guests does.

Enjoy the show.

Corey Hiben

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